Razor Burn: Gillette Ad Stirs Online Uproar

A Gillette ad for men invoking the #MeToo movement is sparking intense online backlash, with accusations that it talks down to men and groups calling for a boycott. But Gillette says it doesn’t mind sparking a discussion. Since it debuted Monday, the Internet-only ad has garnered nearly 19 million views on YouTube, Facebook and Twitter — a level of buzz that any brand would covet.

The two-minute ad from Procter & Gamble’s razor brand shows men and boys engaging in bullying and sexual harassment and encourages men to “say the right thing” and “act the right way.” Taking on bullying, sexual harassment and toxic masculinity is a big task for a razor brand. Many critics took to social media saying it was insulting to men and laden with stereotypes.

The uproar comes as Gillette battles upstarts like Harrys Razors, Dollar Shave Club, and others for millennial dollars. Gillette controlled about 70 percent of the U.S. market a decade ago. Last year, its market share dropped to below 50 percent, according to Euromonitor.

Allen Adamson, co-founder of branding firm Metaforce, called the ad a “hail Mary” pass from the 117-year-old company. But he added that online buzz, whether positive or negative, rarely makes a long-term difference for a marketer since memory fades quickly.

“Getting noticed and getting buzz is no easy task, and they’ve managed to break through,” Adamson said. “Most advertisers advertise, and no one notices because there is so much noise in the marketplace, so just getting noticed Is a big win, especially for low-interest category like a razor.”

On the flip side, it probably won’t sell many razors either, he said.

Advertisers and social issues

Gillette’s ad echoes other attempts by major advertisers to take on social issues. Pepsi pulled an ad in 2017 showing Kendall Jenner giving a cop a Pepsi during a protest and apologized after an outcry that it trivialized “Black Lives Matter” and other protest movements. Nike polarized the nation with an ad featuring ex-NFL player Colin Kaepernick who started a wave of protests among NFL players of police brutality, racial inequality and other social issues.

Sales weren’t affected in either of those cases. When controversy does affect sales, it is usually over something more substantive than an ad. Lululemon saw sales tumble in 2013 after a string of PR disasters including manufacturing problems that caused their pricey yoga pants to become see through and fat-shaming comments from their founder. But even that was short lived.

Ronn Torossian, CEO of 5WPR, said that much like Nike’s Kaepernick ad, Gillette likely knew the ad would garner online debate.

“Nike knew what they were getting themselves into,” Torossian said. The ad with Kapernick was “making a lot of noise, and it can’t be a surprise to [Gillette] that this is making a lot of noise.”

Gillette response

P&G, one of the world’s largest advertisers, is known for its anthemic spots that appeal to emotions during the Olympics and other events, often aimed at women, such as the tear-jerking “Thank You Mom” Olympics branding campaign and Always “Like a Girl” 2014 Super Bowl ad.

Pankaj Bhalla, North America brand director on Gillette, says the controversy was not the intended goal of the ad, which is part of a larger campaign that takes a look at redefining Gillette’s longtime tagline “The Best a Man Can Get,” in different ways. Another online ad features one-handed NFL rookie Shaquem Griffin.

While he doesn’t want to lose sales or a boycott over the ad, “we would not discourage conversation or discussion because of that,” he said.

“Our ultimate aim is to groom the next generation of men, and if any of this helps even in a little way we’ll consider that a success,” he said.

Larry Chiagouris, marketing professor at Pace University, is skeptical.

“Treating people with respect, who can argue with that, but they’re kind of late to the party here, that’s the biggest problem,” he said. “It’s gratuitous and self-serving.”

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Satisfaction: Rolling Stones to Headline 50th Jazz Fest

The New Orleans Jazz and Heritage Festival has got satisfaction: The Rolling Stones are among the headliners for the 50th anniversary festival.

Organizers Tuesday confirmed reports that Mick Jagger and his band will play.

Also headlining are Katy Perry, the Dave Matthews Band, Al Green, Pitbull, Santana, Jerry Lee Lewis, Aaron Neville and gospel great Shirley Caesar.

Producer Quint Davis says this year’s festival will include at least 20 tributes honoring artists who helped shape the city’s musical landscape. These include performances dedicated to Louis Armstrong, Fats Domino, Mahalia Jackson, Allen Toussaint, Pete Fountain and Al Hirt.

Tickets go on sale Friday, with a pre-sale Thursday, for Louisiana residents only, to buy tickets for the Rolling Stones date — Thursday, May 2.

The festival runs April 25-28 and May 2-5.

 

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Sports Illustrated Moves Swimsuit Issue to May

The upcoming Sports Illustrated Swimsuit Issue is moving its publication date, pushing it from the chill of February to warmer May, closer to bikini-weather.

 

Editor of the issue MJ Day tells The Associated Press the shift makes more sense for greater impact. She says that “It’s always hard to think about buying a swimsuit when its 18 degrees out.”

 

Day says May is the time when many readers start to think about beaches and pools. The switch also unlocks other warmer locations in the world for the models and photographers.

 

There was no special reason the month of February was initially chosen 55 years ago for the swimsuit edition. Back then, it was picked to liven up a slow sports winter month.

 

 

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‘Made in China 2025’ Feels Trade War Pinch

Although it is unclear if the United States and China will be able to meet a 90-day deadline and strike a deal on trade by March 2, the tussle is clearly adding to uncertainty about the future fate of the Chinese government’s strategic plan named “Made in China 2025.”

The plan itself is much like other countries’ goals to move up the industrial value chain. According to Beijing’s plan, China aims to make the country a world leader in 10 key sectors such as robotics, information technology, and artificial intelligence by 2025.

However, what has raised concerns is how China is going about reaching that goal.

Foreign companies and governments have voiced growing concern about the plan and the Chinese policy and practice of forcing companies to hand over technology in exchange for access to the country’s massive economy.

At the same time, analysts believe Beijing has done little to stop Chinese companies from stealing technology through their operations overseas.

Dilute or delay?

Pushback from abroad has already impacted the implementation of Made in China 2025, said Anna Holzman, a junior research associate with the Berlin-based Mercator Institute of China Studies (MERICS).

“The tough stance followed by actions taken by the United States has notably increased the sense of urgency amongst Chinese policymakers to speed-up the development of domestic capabilities,” she said.

Aside from the trade deficit, forced technology transfers are a key reason why President Donald Trump launched the trade war. It is also the main component of ongoing negotiations between the world’s two biggest economies.

During last week’s talks, China said the two sides made progress on addressing the issue of technology transfers as well as other structural problems.

But the trade dispute, rising investment restrictions on its companies in western countries, and declines in its own industrial economy have some arguing that Beijing may be forced to either dilute or delay the plan.

Over the past few months, officials have stopped mentioning the plan. Beijing recently ordered Chinese companies not to force foreign firms based in China to surrender their technologies. And for the first time in years, the Made in China 2025 plan did not figure in the list of development priorities outlined by the central government for 2019.

Great leap forward

The move by officials to downplay and stop mentioning the plan and other recent measures to open up China’s economy are positive signals, said Scott Kennedy, deputy director of the Freeman Chair in China Studies at the Center for Strategic & International Studies in Washington.

“But they are going to need to be backed up by a much more broad, clear, transparent, change in policies that everyone can see, that are across the board, if you really want to convince the United States and others that China is taking a great leap forward in economic liberalization,” he said.

But while Washington waits for China to change its tune, it is unlikely to shift its increasingly tough stance on technology that has already impacted major Chinese tech firms such as Huawei and ZTE.  A growing number of countries have taken steps to ban Huawei from participating in the build of fifth-generation networks or 5G.

“Technology issues will continue to be there. President [Donald] Trump has a very confrontational position against Huawei as well as ZTE. So this will continue,” Lourdes Casanova, director at Cornell’s Emerging Markets Institute, said while referring to two major Chinese technology companies.

Last week, Poland arrested a Huawei employee on spying charges. Polish authorities say there is no connection between the arrest and the company, but at the same time, they have taken steps to urge the EU and NATO to jointly ban Huawei products.

The arrest of the Huawei employee in Poland follows the detention of the company’s chief financial officer Meng Wanzhou in Canada.

Chinese investments slump

Chinese companies often pour money into investments in the U.S. to acquire new technologies and learn new ways of doing business. But now, stepped up scrutiny of investments imposed by Washington and the deterioration of U.S.-China trade relations has led to a sharp decline.

Last year, according to data compiled by the research firm Rhodium Group, Chinese investments in the U.S. hit a seven-year low of $4.8 billion, a steep drop of 84 percent from $29 billion in 2017.

And 2019 is likely to be equally dismal.

“Washington is moving to implement tougher screening of venture capital and other high-tech acquisitions; and the dark cloud over U.S.-China relations is unlikely to disappear, although a major deal between China and the U.S. could help revitalize investor appetite in sectors with low national security sensitivities,” said New York-based Rhodium Group.

Digging in

However, some analysts believe that Western restrictions and criticisms has made the 2025 program a lot more important for China than in the past. Instead it has pushed Beijing to step up its pursuit of technological leadership and self-sufficiency.

China is merely reducing the propaganda around the 2025 program and talking less about it, said Xiaoyu Pu, author of a recent book, “Rebranding China: Contested Status Signaling in the Changing Global Order.”

“Regardless of any re-branding exercises and concessions made by the Chinese government to appease Western minds, efficient policy implementation in industries and technologies listed under the Made in China 2025 scheme remains a top priority,” Pu said.

 

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France’s Macron Launches ‘Grand Debate’ Following Protests

French President Emmanuel Macron is formally launching a “grand debate” to try to appease the yellow vest movement following weeks of anti-government protests.

Macron heads Tuesday to Grand Bourgtheroulde, a small town in Normandy, where he is to meet about 600 mayors and local officials.

 

Despite a high security presence, a ban on traffic and restricted access to the town, dozens of yellow vests protesters gathered outside the town to express their discontent.

 

“We are being prevented from accessing the village,” said protester Florence Clement. “I was crossing the road with my yellow vest but I was asked to remove it because it’s forbidden.”

 

Macron started his journey with a stop in the small town of Gasny to attend a local officials’ meeting, where some expressed their concerns over the loss of purchasing power of retirees and civil servants.

Macron addressed this week a “letter to the French” to encourage people to express their views on a series of economic and political matters during a three-month “grand debate.”

 

The consultation will take place through local meetings and on the internet. The debate will focus on taxes, public services, climate change and democracy.

 

The French leader, whose popularity ratings hit record lows at the end of last year, hopes the process will help quell anger over his economic policies.

About 84,000 people turned out last weekend for the ninth round of anti-government demonstrations across France, according to the French Interior Ministry.

 

The yellow vest movement, prompted in November by a tax hike on diesel fuel, has expanded to encompass demands for wider changes to France’s economy to help struggling workers. Protesters have denounced Macron’s pro-business policies as favoring the rich.

 

The movement is named for the fluorescent garments French motorists are required to keep in vehicles.

 

 

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Facebook to Invest $300 Million in Local News Initiatives

Facebook says it is investing $300 million over the next three years in local news programs, partnerships and other initiatives.

The money will go toward reporting grants for local newsrooms, expanding Facebook’s program to help local newsrooms with subscription business models and investing in nonprofits aimed at supporting local news.

The move comes at a difficult time for the news industry, which is facing falling profits and print readership. Facebook, like Google, has also been partly blamed for the ongoing decline in newspapers’ share of advertising dollars as people and advertisers have moved online.

Campbell Brown, Facebook’s head of global news partnerships, acknowledges the company “can’t uninvent the internet,” but says it wants to work with publishers to help them succeed on and off the social network.

“The industry is going through a massive transition that has been underway for a long time,” she said. “None of us have quite figured out ultimately what the future of journalism is going to look like but we want to be part of helping find a solution.”

Facebook has increased its focus on local news in the past year after starting off 2018 with the announcement that it was generally de-emphasizing news stories and videos in people’s feeds on the social network in favor of posts from their friends.

At the same time, though, the company has been cautiously testing out ways to boost local news stories users are interested in and initiatives to support the broader industry. It launched a feature called “Today In” that shows people local news and information , including missing-person alerts, road closures, crime reports and school announcements, expanding it to hundreds of cities around the U.S. and a few in Australia.

The push to support local news comes as Facebook, which is based in Menlo Park, California, tries to shake off its reputation as a hotbed for misinformation and elections-meddling. The company says users have been asking to see more local content that is relevant to them, including news stories as well as community information such as road closings during a snowstorm.

The $300 million investment includes a $5 million grant to the nonprofit Pulitzer Center to launch “Bringing Stories Home,” a fund that will provide local U.S. newsrooms with reporting grants to support coverage of local issues. There’s also a $2 million investment in Report for America as part of a partnership aiming to place 1,000 journalists in local newsrooms across the country over the next five years.

The idea behind the investments, Brown said, is to look “holistically at how a given publisher can define a business model. Facebook can’t be the only answer, the only solution — we don’t want the publisher to be dependent on Facebook.”

Fran Wills, CEO of the Local Media Consortium, which is receiving $1 million together with the Local Media Association to help their member newsrooms develop new revenue streams, said she is optimistic the investment will help.

“I think they are recognizing that trusted, credible content is of benefit not only to local publishers but to them,” she said.

 

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Huawei Founder Says Company Would Not Share User Secrets

The founder of network gear and smart phone supplier Huawei Technologies says the tech giant would reject requests from the Chinese government to disclose confidential information about its customers. 

Meeting with foreign reporters at Huawei’s headquarters, Ren Zhengfei sought Tuesday to allay Western concerns the company is a security risk. Those fears have hampered Huawei’s access to global markets for next-generation telecom technology. 

Asked how Huawei would respond if Chinese authorities ask for confidential information about foreign customers or their networks, Ren said, “we would definitely say no to such a request.”

The United States, Australia, Japan and some other governments have imposed curbs on use of Huawei technology over concerns the company is a security risk.

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‘McJesus’ Sculpture Sparks Outrage Among Israel’s Christians

An art exhibit in Israel featuring a crucified Ronald McDonald has sparked protests by the country’s Arab Christian minority.

Hundreds of Christians calling for the removal of the sculpture, entitled “McJesus,” demonstrated at the museum in the northern city of Haifa last week. Israeli police say rioters hurled a firebomb at the museum and threw stones that wounded three police officers. Authorities dispersed the crowds with tear gas and stun grenades.

Church representatives brought their grievances to the district court Monday, demanding it order the removal of the exhibit’s most offensive items, including Barbie doll renditions of a bloodied Jesus and the Virgin Mary.

Museum director Nissim Tal said that he was shocked at the sudden uproar, especially because the exhibit — intended to criticize what many view as society’s cult-like worship of capitalism — had been on display for months. It has also been shown in other countries without incident.

The protests appear to have been sparked by visitors sharing photos of the exhibit on social media.

Christians make up a tiny percentage of Israel’s Arab minority and say they face unique challenges.

“We need to understand that freedom of expression is interpreted in different ways in different societies,” said Wadie Abu Nassar, an adviser to church leaders. “If this work was directed against non-Christians, the world would be turned upside down.”

Israeli Culture Minister Miri Regev, who has been accused of censorship for pushing legislation mandating national “loyalty” in art, also called for the removal of the “disrespectful” artwork.

Museum’s response

The museum has refused to remove the artwork, saying that doing so would infringe on freedom of expression. But following the protests it hung a curtain over the entrance to the exhibit and posted a sign saying the art was not intended to offend.

“This is the maximum that we can do,” Tal said. “If we take the art down, the next day we’ll have politicians demanding we take other things down and we’ll end up only with colorful pictures of flowers in the museum.”

But that did little to placate those who want the artwork removed. A protester remained camped out in a tent at the museum Monday with a sign reading “Respect religions.” Police watched closely as local Christians complained to reporters in front of street signs spray-painted with crosses and windows still shattered from last week’s clashes.

“This is very offensive and I cannot consider this art,” Haifa artist and devout Christian Amir Ballan said. “We will continue through peaceful rallies and candle vigils. … We won’t be quiet until we reach a solution.”

Artist’s reaction

Jani Leinonen, the Finnish artist behind “McJesus,” has also asked that it be taken down — but for a different reason.

He says he supports Boycott, Divestment, Sanctions, or BDS, a Palestinian-led movement aimed at pressuring Israel to change its policies toward the Palestinians. The group has made significant gains in recent years, persuading a number of foreign artists to cancel performances in Israel.

Tal said the museum won’t bow to religious or political pressure.

“We will be defending freedom of speech, freedom of art, and freedom of culture, and will not take it down,” he said.

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Screen Actors Guild Slams Film Academy for Oscar Tactics

The Screen Actors Guild on Monday called on the film academy to stop trying to prevent stars from appearing on award shows before the Oscars.

In an unusually critical statement Monday, SAG-AFTRA said it has received multiple reports that the Academy of Motion Picture Arts and Sciences is pressuring actors to appear only at next month’s Academy Awards. Several award shows occur before that, including the guild’s own Screen Actors Guild Awards on January 27.

“This self-serving intimidation of SAG-AFTRA members is meant to limit their opportunities to be seen and honor the work of their fellow artists throughout the season. Actors should be free to accept any offer to participate in industry celebrations,” SAG-AFTRA said in a statement. “The apparent attempt by the academy to keep our members from presenting on their own awards show is utterly outrageous and unacceptable.”

“We call on the academy to cease this inappropriate action,” it concluded.

Messages left with the academy were not immediately returned Monday.

Following Kevin Hart’s departure, the Academy Awards remain without a host. With less than six weeks to go before the February 24 broadcast, they appear likely to remain that way. To compensate, the film academy has apparently sought to populate the telecast with starry presenters. One reported gambit has been to unite the “Avengers” cast at the Oscars.

The open feud with SAG-AFTRA is only the latest headache for the film academy which is seeking to revamp this year’s Oscars telecast. It earlier scuttled plans for a new best popular film category after a backlash.

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China Reports Record Trade Surplus with US, Amid Signs of Slowing Economy

China’s trade surplus with the United States rose dramatically in 2018, despite a tit-for-tat tariff war with the U.S. that has roiled global markets.

The surplus stood at a record-high $323.3 billion, compared to $275.8 billion recorded the year before. 

Data released Monday by China’s customs bureau shows the country’s exports to the U.S. grew more than 11 percent in 2018. Imports from the United States rose only slightly (0.7 percent). 

But the data also revealed that exports slowed by 3.5 percent last month, as the administration of President Donald Trump imposed a series of stiff tariffs on billions of dollars of Chinese goods to force Beijing to buy more American goods and to resolve issues involving technology, intellectual property and cyber theft issues.

The data also revealed mixed news about the strength of the world’s second-biggest economy – while China’s global trade surplus was $352 billion for 2018, its global exports dropped 4.4 percent in December compared to a year earlier, while imports plunged 7.6 percent, suggesting softening demand both at home and abroad.

Figures released by the China Association of Automobile Manufacturers show that car sales fell in 2018 – the first time in 20 years for a decline.

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In The Mule, Drug Trafficiking in the US Becomes Old White Man’s Employment

For over 50 years, Oscar winning filmmaker and actor Clint Eastwood has portrayed tough characters — bounty hunters, police detectives and macho heart throbs. In his latest movie, The Mule, the octogenarian now softens his masculine persona to interpret a frail old man, whose financial hardship forces him to take up a job as a drug courier, a ‘mule,’ for a Mexican drug cartel. VOA’s Penelope Poulou has more.

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Detroit Auto Show, and Industry, Prepare for Transition

The auto industry gathered in Detroit on Sunday, on the eve of the last winter edition of North America’s premiere auto show, as carmakers grapple with a contracting market and uncertainty in the year ahead.

Concerns over the health of the global economy and a US-China trade war loomed over the North American International Auto Show, as it prepared to open Monday with the first five days dedicated to the media and industry insiders. The show opens to the general public on January 19.

While a number of major announcements were expected — including an anticipated strategic alliance between Ford and Volkswagen — there will be fewer automakers and new car unveilings, making it more subdued. 

“This is a transition year for the Detroit show,” said analyst Michelle Krebs of Autotrader. “It’s kind of emblematic of where the industry is. We’re in a transition in the industry.”

After a 10-year boom, analysts expect North American auto sales to contract in 2019, as consumers face pressures and carmakers grapple with multiple uncertainties. 

Rising interest rates and car prices have squeezed car buyers, and fewer of them are able to afford increasingly pricey, technology-heavy cars. 

Kelley Blue Book predicted the average new-car price was up about three percent in 2018 to more than $36,000.

  • Tariffs cause uncertainty –

Meanwhile, tariffs on imported steel and aluminum products and a potentially intensifying trade dispute between the Donald Trump administration and Beijing has automakers spooked, analysts said.

“Tariffs already had an impact in 2018,” said Cox Automotive chief analyst Jonathan Smoke, adding that 47 percent of the vehicles sold in the US in 2018 were imported. 

“We believe about two percent of today’s prices are because of the tariffs that were already implemented.”

The US is considering additional tariffs of 25 percent. Should it announce such a move by the February 17 deadline, it could have a substantial impact on the industry and stock markets, Smoke said. 

“We believe that they are likely to move forward with some form of that tariff, because it becomes then a lever for them to force… further negotiations.”

Should tariffs raise car prices further, analysts said it could substantially depress the new car market. Consumers would flock to relatively cheaper used cars, which are in ample supply. 

A growing number of lightly-used, tech-heavy vehicles leased during the sales boom of the last few years are being returned to dealerships.

The auto dealers association, which organizes the show, also was contending with the uncertainty of the show’s very relevance. Almost all German carmakers abandoned the show this year, as more and more important announcements are made at other gatherings. 

Next year, the Detroit show will move from January, when it has been held for some 40 years, to June.

  • Goodbye winter – 

Organizers hope the summer weather will allow for outdoor events that allow attendees to try out the new cars and technologies on display.

“It’s run out of gas now,” said Krebs. “June could be a rebirth for the show.”

Among the few notable unveilings this year will be from Ford, which is expected to display a redesigned Explorer SUV and a more powerful version of its iconic Mustang sports car under the name Shelby GT500. 

SUVs and trucks will once again be the highlight, a symptom of North American consumers’ shift away from sedans and small cars. Trucks and SUVs made up a majority of new purchases in the US last year. 

“The SUVs have become cars with SUV bodies sitting on top of them,” said Karl Brauer of Kelly Blue Book. 

Detroit’s big three automakers have been ending production of almost all of their sedans and small cars, succumbing to the pressure of falling demand.

To hedge against the threat of a global economic downturn, GM has announced plans to close underutilized US plants that made smaller, less profitable vehicles. 

Ford planned similar cost-cutting moves in Europe.

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Saudi Energy Minister Concerned About Oil Price Volatility

Saudi Arabia’s energy minister said Sunday that major oil producers need to do better to narrow swings in prices that dip below $60 a barrel and rise above $86.

“I think what we need to do is narrow the range… of volatility,” Khalid al-Falih said.

 

“We need to do better and the more producers that work with us, the better we’re able” to do so, he told the Atlantic Council’s Global Energy Forum in Abu Dhabi.

 

Cautious not to set a price target or range, he explained there are consequences when oil prices dip too low or rise too high.

 

Last month, OPEC countries, including Saudi Arabia, and other major oil producers agreed to cut production by 1.2 million barrels a day to reduce oversupply and boost prices for the first six months of 2019.

 

Oil producers are under pressure to reduce production following a sharp fall in oil prices in recent months because major producers — including the United States — are pumping oil at high rates.

 

Brent crude, the international standard, traded at $60.48 a barrel in London on Friday. Benchmark U.S. crude stood at $51.59 a barrel in New York.

 

Analysts say the kingdom needs oil between $75 and $80 a barrel to balance its budget, with spending for this year to reach a record high of $295 billion.

 

Speaking to reporters on the sidelines of the forum, al-Falih said that despite continued concerns over the volatility in price seen in the fourth quarter of 2018, he is hopeful it can be brought under control.

 

“I think early signs this year are positive,” he said.

 

Last week, Saudi Arabia announced it has 268.5 billion barrels of proven crude oil reserves, a figure 2.2 billion barrels higher than previously known. The kingdom’s Energy Ministry also revised upward the country’s gas reserves by around 10 percent, to 325.1 trillion standard cubic feet as of the end of 2017.

 

The kingdom’s oil reserves are among the cheapest in the world to recover at around $4 per barrel.

 

Al-Falih said the revision, conducted as an independent audit by consultants DeGolyer and MacNaughton, points to why the kingdom believes state-owned oil giant Saudi Aramco “is indeed the world’s most valuable company.”

 

He said plans for an initial public offering of shares in Aramco in 2021 remain on track.

 

 

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Amphibious Robot Thrives in Water and on Land

Nature finds a way, the old saying goes. We see it in how animals fly, crawl, slink, dig and otherwise make their way through the world. Scientists have long recognized the ways in which evolution has perfected movement in the natural world, and mimicked it in their robot designs. Here’s the latest, and it’s simple and incredibly complicated all at the same time. VOA’s Kevin Enochs reports.

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Robot Animals Serving as Pets to Dementia Patients

A new form of social therapy is powering-on in the U.S. A group of former toy company employees bought a brand from their ex-employer and started developing robotic household animals that serve as friends and therapy aids to America’s growing elderly population. Arash Arabasadi reports.

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Bookstore in Argentina Becomes Unlikely Tourist Destination

What do you do with a building that is past its prime or no longer being used? Many of them are torn down. But in Buenos Aires, Argentina, a century-old former theater received a new lease on life after it was converted into a bookstore. As we hear from VOA’s Deborah Block, the bookstore has become an unlikely tourist destination.

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Massive Bookstore in Portland Thrives in Age of E-Books

Despite e-books and smartphones with reading apps, the book business in the U.S. is enjoying a resurgence. And though internet sales take their toll on bookstores around the country, one store in Portland, Oregon, seems to be operating as usual. Powell’s Books, founded by a family of Ukrainian descent more than 45 years ago, is as popular as ever. Iryna Matviichuk reports from Portland in this story narrated by Anna Rice.

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Zimbabwe Promises New Currency as Dollar Shortage Bites

Zimbabwe will introduce a new currency in the next 12 months, the finance minister said, as a shortage of U.S. dollars has plunged the financial system into disarray and forced businesses to close.

In the past two months, the southern African nation has suffered acute shortages of imported goods, including fuel whose price was increased by 150 percent Saturday.

Zimbabwe abandoned its own currency in 2009 after it was wrecked by hyperinflation and adopted the greenback and other currencies, such as sterling and the South African rand.

But there is not enough hard currency in the country to back up the $10 billion of electronic funds trapped in local bank accounts, prompting demands from businesses and civil servants for cash that can be deposited and used to make payments.

​Two weeks of reserves

Finance Minister Mthuli Ncube told a townhall meeting Friday a new local currency would be introduced in less than 12 months.

“On the issue of raising enough foreign currency to introduce the new currency, we are on our way already, give us months, not years,” he said.

Zimbabwe’s foreign reserves now provide less than two weeks cover for imports, central bank data show. The government has previously said it would only consider launching a new currency if it had at least six months of reserves.

Bad memories of Zimbabwean dollar

Locals are haunted by memories of the Zimbabwean dollar, which became worthless as inflation spiraled to reach 500 billion percent in 2008, the highest rate in the world for a country not at war, wiping out pensions and savings.

A surrogate bond note currency introduced in 2016 to stem dollar shortages has also collapsed in value.

President Emmerson Mnangagwa is under pressure to revive the economy but dollar shortages are undermining efforts to win back foreign investors sidelined under his predecessor Robert Mugabe.

Mnangagwa told reporters Saturday that the price of petrol had increased to $3.31 per liter from $1.32 since midnight but there would be no increase for foreign embassies and tourists paying in cash U.S. dollars.

Locals can pay via local debit cards, mobile phone payments and a surrogate bond note currency.

With less than $400 million in actual cash in Zimbabwe, according to central bank figures, fuel shortages have worsened and companies are struggling to import raw materials and equipment, forcing them to buy greenback notes on the black market at a premium of up to 370 percent.

The Confederation of Zimbabwe Industries has warned some of its members could stop operating at the end of the month because of the dollar crunch.

Cooking oil and soap maker Olivine Industries said Saturday it had suspended production and put workers on indefinite leave because it owed foreign suppliers $11 million.

A local associate of global brewing giant Anheuser-Busch Inbev said this week it would invest more than $120 million of dividends and fees trapped in Zimbabwe into the central bank’s savings bonds.

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Artisans Create Fantastic Ice Sculptures in China

Each January, the city of Harbin in northern China becomes an icy wonderland as it hosts the largest ice and snow festival in the world. In Harbin, temperatures can drop as low as minus 35 degrees Celsius. The annual festival, in its 35th year, draws millions of visitors to activities like hockey, a photography contest and an ice and snow painting exhibition. VOAs Deborah Block tells us about the ice sculpting competition, which features fantastic carvings by artisans from around the world.

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Foreign-Born Workers Powering Silicon Valley’s Startup Success

Home to Apple, Facebook and Google, Silicon Valley is an American economic powerhouse, producing technology companies with global influence. But behind these influential American brands are scores of foreign workers who play a critical role in the Valley’s tech workforce. Deana Mitchell reports.

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